Easy ways of adding dynamic content to your email campaigns
Dynamic content is about tailoring sections of your email content for each recipient. The benefits are it increases the relevance of each email and can save valuable time in the production process.
Dynamic content should be more than just adding in relevant product offers and news - there are many other ways you can tailor your email.
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Posted on November 8th, 2008 by Chris
Filed under: Email Marketing News
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