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Doncaster web design and graphic design company - Purple Penguin Media Limited



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Blog's, Marketing & PR

Purple CMS Turbo launches

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Purple Penguin Media launches Purple CMS Turbo an innovative need website structure available to all Purple Penguin Media website customers. Building on the already successful website platform Purple CMS, Turbo offers our customers a whole new level of website performance and redundancy.Purple CMS Turbo Logo
Purple CMS Turbo is what it sounds like, a Turbo charged version of our popular website content management software.

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Purple Penguin in the Spotlight

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Purple penguin are pleased to announce that they are featured in the first ever Doncaster Chamber Magazine ‘Business in the Spotlight’ section.

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Purple CDN Launchs

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A content delivery network or content distribution network (CDN) is a system of computers containing copies of data, placed at various points in a network so as to maximize bandwidth for access to the data from clients throughout the network. A client accesses a copy of the data near to the client, as opposed to all clients accessing the same central server, thereby causing a bottleneck near that server.

Content types Purple Penguin will be serving for our customers will include web objects, downloadable objects (media files, software, documents), applications, real time media streams, and other components of internet delivery.

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We like Google Apps

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Google's new web-based office software suite, which the company announced recently, is a swift kick to the teeth delivered squarely in the direction of Microsoft.

Google Apps Premier Edition is a collection of office tools for businesses -- word processor, spreadsheet, e-mail, calendar and web page creator -- all of which are accessible through a web browser. Pricing is set at £35 per user per year for the premier edition, there is also a free option available. This is obviously less expensive than Microsoft Office but with much the same functionality. Microsoft has its own web-based suite of tools in Office Live, but the company's offering doesn't match Google's. And Google isn't going after Office Live, it's going after Office.

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Email Marketing for Recruitment and Job Boards

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One of the most widely used and most effective methods of online marketing today is Email marketing. Email marketing is a technique employed by a large variety of businesses online to increase their productivity. If used properly and effectively it can increase sales figures to a whole new level of earnings. Whatever your business is you can benefit from email marketing with professional and quality email marketing specialists at your side. Email can be used to create product interest, drive promotional sales, offer special services, maximise customer retention and promote repeat custom.

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E-mail Marketing for Recruitment Do’s and Dont’s

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Utilising your customer base effectively is paramount to the ongoing success of your business. Simply driving customers to your website facilities is only one aspect of your marketing needs, you also have to be able to keep your customers coming back for more. Specifically, the recruitment industry requires special considerations when creating the perfect e-mail design. E-mail marketing for the recruitment industry is not just about customer retention when it comes to both recruiters and job seekers; it is also about relevant advertising so employers can find the right people for the job. E-mail marketing can directly affect the way a job seeker views the job choices and the website.

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Website Development

We don't release any website until we are sure that 1) The design appeals to the target audience 2) The structure & content appeals to search engines 3) The features are user friendly 4) The site achieves its objectives and 5) You are delighted!

Whether it's a simple brochure website or a full e-commerce solution, we have the technology and resources to handle your project and turn your dreams into reality.

View website design examples

Content Management

If we had £1 for every time we've heard the complaint "I can't edit my website" or "I get charged whenever I want to change something" we'd be rich (but we'd still be doing Purple Penguin because we love it!).

It's a common complaint that we've solved for our customers by developing a simple, user-friendly interface that puts you in control of your website content.

Using our content management system - Purple CMS - you can create, add and remove pages, edit text, add and remove images and much, much more.

Online Backup
Purple Penguin Media operates a remote, online backup service for businesses and consumers under the brand www.easy-backup.co.uk. No more messing about with tapes or forgetting to back up to your storage device – or worse still, not backing up your data at all! Easy Backup allows you to back up all of your important files and folders automatically, everyday without having to lift a finger!
Our clever software transfers your data securely to one of the UK’s leading Data Centres via the internet, usually while you are tucked up in bed! What could be easier? And if you need to retrieve your files because something goes wrong with your PC or Server, you can easily restore them from your online backup.

So, don’t lose any more sleep over losing your data! Call us today on 01302 247 010 to find out more or visit www.easy-backup.co.uk.
Email Marketing

E-marketing is a low cost, measurable and interactive way to communicate with your customers and prospects electronically. Whether it's an e-newsletter, an e-advert or an e-brochure, we have a wealth of experience in creating powerful designs that grab attention and generate business.

The design is only one aspect of the service. We also enable you to build opt-in email lists, manage subscribers and measure response right down to who clicked on what and when!

View e-marketing examples

Corporate Identity

Solid, memorable, striking designs that make your business stand out from the crowd and help you build your brand - that's what we aim to achieve for all our clients at Purple Penguin.

With so much competition in the market place, first impressions are more important than ever. Our brand consultancy service is the first step on the road to a superbrand!

View logo & branding design examples

Hosting

Our web hosting solutions focus on security, reliability and speed backed up with a 99% uptime guarantee! What's more, we deal with any hosting related issues immediately by phone - not using a frustrating online ticketing system. We know how important the availability of your website/email is and should there be any issues in this area, we'll drop everything to put it right!

We'll suggest an appropriate hosting solution for your project and then ensure that it's adapted to reflect your needs as they change in the future. Purple Penguin Media also offers private CDN Video hosting.

Video Production

Online video production is a cutting edge marketing tool that communicates your company's message like nothing else! Whether you want to inform, persuade or showcase your products, video offers many benefits over static website pages.

Purple Penguin Media can produce high quality, HD videos in-house and integrate them into your website or email designs, leaving the competition choking on your dust! Now that's innovation.

View examples and find out more.

SEO & PPC

What use is a fantastic website if no one can find it? Good search engine positioning stems from a well structured, standards compliant website, rich in relevant keywords and search engine friendly URLs. Then it's down to a mixture of quality links and a bit of purple magic!

If you want your website to get found, you need this service!

We also manage Pay Per Click campaigns on behalf of clients who wish to pay for additional traffic.

View packages and buy now

Traffic Measurement

All our sites are integrated with Google Analytics traffic measurement software to provide you with truly comprehensive visitor information - essential to evaluating the performance of your site.

Whether it's traffic sources, visitor numbers, average visit duration, most popular pages or top keyword searches, you will know all you need to know to establish what's working and what's not in terms of driving relevant users to your site and motivating them to take action!

Design for Print

The key to reinforcing your corporate identity is to achieve consistent branding across all your marketing material.

That's why our design service extends to corporate brochures, stationery, leaflets, posters, exhibition panels and much more.

Purple Penguin will ensure that your online and offline marketing ties together and sends a coherent message to your customers and prospects.

View print design examples

Property Web Design
A highly professional and easily updated property website is no longer just for the large national estate and letting agencies. Now you can have a web based system that serves the best interests of you and your clients. Ensure that your online sales message gets to your online audience effectively with a highy optimised real estate website that is optimsed, highly ranked, easy to find, simple to use and a delight to operate. Revise property information, add multiple images and property schedules in an easy and straightforward manner. View Example, View more examples in our portfolio
Video Hosting

Purple Penguin's Network operates on a combination of anycast and intelligent geo-location technology.

Users are automatically resolved to a regional network of edge servers closest to their location, and then intelligently routed based on network latency, congestion, upstream ISP & path length.

When a request is made to a download server, your ISP will automatically route the packet to the closest PurpleCDN Peering Point, and then we'll route your packet to the closest edge server. Storage available from £1.74 per GB, transfer fees from 37p for GB for the first 100TB's per month (pricing subject to change).

View hosted video demos

Recruitment Web Design
Ideal for small recruitment agencies or a small business in careers services, our website software contains everything you need to get your recruitment website up and fast. All of our recruitment websites contain a search facility. This intelligent feature searches your posted job listings for your visitors. Because our software is built on Purple CMS,  you can log in and post your job roles at any time. After this, job seekers can search for jobs at your site and apply online. As with all Purple Penguin websites, we put you in control of your site and you can make changes at a time that's convenient for you. View Portfolio
Purple CMS Turbo
Purple Penguin Media launches Purple CMS Turbo an innovative need website structure available to all Purple Penguin Media website customers. Building on the already successful website platform Purple CMS, Turbo offers our customers a whole new level of website performance and redundancy.
Purple CMS Turbo is what it sounds like, a Turbo charged version of our popular website content management software. Read the Blog on Purple CMS Turbo